Research Services PMR

Interviews with opinion leaders in the area of addiction treatment

Research Project - medical and pharmaceutical market
Our client wanted to gather information on the current situation in the segment of medicines used in addiction treatment in several countries of Central and Eastern Europe, and form an opinion concerning the opportunities for introducing a new therapy product on these markets. In order to gain this data, we conducted one opinion leader interview each in Poland, the Czech Republic and Romania, and provided the client with the results of the completed interviews.

Research PMR is a full service agency providing services at all stages of research projects; from questionnaire design through fieldwork to data analysis. We can be a single point of contact for multinational projects saving your time and guaranteeing the same high quality and consistency of deliverables. We are fluent in the following areas of research in Central and Eastern Europe:
  • international research,
  • B2B and consumer surveys,
  • central location tests,
  • healthcare research using proprietary physicians’ and pharmacists’ PMR Medical Panel,
  • brand awareness studies using our PMR Brand Image methodology,
  • name, package and product testing,
  • competition & segmentation studies,
  • comprehensive industry analyses using PMR Market Insight methodology.

Back to List of Projects - Research PMR