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Estonia

Estonia has a modern, market-driven economy and trades successfully with western countries. It thrives mainly on the back of its strong electronics and IT sectors, which are fuelled in part by positive developments in Finland, Sweden and Germany. These same countries are Estonia’s key trading partners. In addition to its IT industry, Estonia’s engineering, electronics, wood and wood products, textiles, and telecommunications industries are all helping to drive the country’s economy forward. Unlike some of the countries in the region, agriculture plays a relatively minor role in the economy, contributing a mere 3.2% of GDP.

Our market and marketing research services in Estonia

Experience which PMR Research has gained in the Estonian market includes a wide array of research projects, such as product research, including the testing of existing products and also those that are soon to be launched on the market. We also provide consumer behaviour and marketing research, including company image and brand research and copy tests. In addition, our competencies in the Estonian market include market analysis carried out using our proprietary dedicated PMR Market Insight methodology. Our market analysis services include estimation of market size, identification of key players and their market shares, forecasting of market size, specification of the product distribution structure and information pertaining to the country’s legal and competitive environment.

General data

Area:
45,226 km²

Population:
1.34 million

Capital:
Tallinn

Official languages:
Estonian (official),
Russian, Ukrainian,
Finnish, other

Ethnic groups:
68.6% Estonians, 25.6% Russians,
2.1% Ukrainians, 1.2% Belarusians,
0.8% Finns, 1.5% other

National boundaries:
Latvia, Russia

Currency:
Estonian kroon (EEK)

Time zone:
GMT +2

Area code:
+372

Other countries:

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Completed projects

PMR Research offers market research services of top quality tailored to meet individual needs of our clients, including B2B and consumer research and industry analysis. We are specialised in providing top-rate market information to companies interested in markets in Central and Eastern European countries. PMR Research is a specialised branch of PMR, a British-American company providing business publications (PMR Publications), consulting services (PMR Consulting) and market research services (PMR Research).