Completed projects
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Packaged industrial gases - customer segmentation study in the Czech Republic and Poland
Packaged industrial gases have been in existence for over a hundred years. There have been changes over the last few...
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Market research to support new branding strategy of a retail chain
Our client, a branding agency, requested support in preparing a new branding strategy for a retail chain. They asked PMR...
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Identifying attractive consumer segments in the medical services market
The client, one of the leading providers of specialized medical services, asked PMR for support in introducing new medical services...
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Agricultural machinery: international segmentation study
Our client, a major agricultural machinery manufacturer in the premium segment, was planning to expand its offering and place a...
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Telecommunications needs of small and medium-sized enterprises in Poland
Our client commissioned a study to gain a better knowledge of the telecommunications services model which Poland’s small and medium-sized...
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Assessment of market entry opportunities for a new multiple sclerosis treatment product
We conducted in-depth interviews with specialists and key opinion leaders in each Poland and Russia in order to gather data...