Using the internet and mobile solutions among doctors in Poland
Industry
ICT/Healthcare
Geographical coverage
Poland
Client type
Market research agency
Delivery time
5 weeks
Client's need
The client’s aim was to collect information about whether and to what extent Polish doctors use the internet and modern mobile solutions, such as smartphones or tablets.
Our deliverables
PMR conducted 200 telephone interviews of the following specialisations:
- GPs
- Cardiology
- Gynaecology
- Laryngology
- Pulmonology
- Rheumatology
- Oncology
- Urology
- Psychiatry
- Neurology
- Paediatrics.
Value for the client
The client received complete information about the uses of the internet and mobile solutions by doctors in Poland. As a result our client will be able to make informed plans concerning its market activities targeting this group of recipients.